The fact that the Styrian symbol of militant liberalism and discriminating middle classes was founded in 1848, the very year of revolution, fits perfectly with what distinguishes 'Die Presse': unconditional dedication to high quality journalism, the largest network of correspondents among all Austrian media, commitment to tolerance, intellectual openness and internationalism. All of this combined with the most comprehensive reporting on business, culture and politics, the weekend supplement 'Spectrum' as well as the 'Presse am Sonntag'. As one would expect for the 'Die Presse' brand, the spotlight is on high quality content for DiePresse.com. The news service of the 'Presse' is one of the largest and most innovative in Austria and offers the latest news based on 24h reporting - online and mobile. With more than 300,000 downloads and an average user rating of 4.5 stars, the news app of the 'Presse' is number 1 among Austrian news apps. Every morning from 1am, the ePaper of the 'Presse' makes it possible to leaf through the latest print edition. Moreover, 'Die Presse' is also present in social media like Facebook and offers its readers the familiar edge on quality there too. In 2015 'Die Presse' was voted Austria's top journalism team of the year for the forth time in a row.
Editorial policy: Independently of political parties, 'Die Presse' represents liberal middle class opinion at an upmarket level. The paper defends the rule of law and parliamentary democracy based on the multi-party system.
'Die Presse' dedicates itself to the foundations of social justice alongside the maintenance of citizens' personal responsibility, the protection of private property alongside the observation of obligations to society, the foundations of social market economy, free enterprise and competition on merit. It defends fundamental freedom and human rights whilst combating all efforts aimed at endangering these freedoms and rights or democratically constitutional social order . 'Die Presse' sees it as its professional journalistic duty to inform its readers objectively and as thoroughly as possible about all events of general public interest. For 'Die Presse' daily paper, delivering an opinion and exercising criticism are both its task and its inalienable right.
data & facts
Market share, print
Reach: 4.0 %
Source: Media-Analyse annual average 2016, based on readers per edition
Sold circulation: 67.633
Source: ÖAK annual average 2016, Mo-Sat
Distribution area: national
Market share, print "Die Presse am Sonntag"
Reach: 4.6 %
Source: Media-Analyse annual-average 2016, based on readers per edition
Sold circulation: 84.314
Source: ÖAK annual average 2016, Su
Distribution area: national
Market share, online
Unique Clients: 2,850,481
Page Impressions: 43,776,031
Source: ÖWA 2017
Mag. Herwig Langanger
Dr. Rudolf Schwarz
Responsible for marketing
Responsible for reader marketing
Responsible for advertising market
styria digital one
Verlags GmbH & Co KG
Hainburger Straße 33
Tel +43 / 1 / 514 14 - 0
Fax +43 / 1 / 514 14 - 400