Lifestyle for the Man

The “WIENER” is the Austrian lifestyle magazine for men. Just as at its beginning in the 1980s, the “WIENER” clearly sets itself apart from the rest of the print media on offer, also at the beginning of the 21st century. The “WIENER” has been awarded trendsetter status through: high quality photo strips complementing exciting texts, interviews and reports with exceptional standard, articles about stars and trends. Everything worth spending money on.

And news concerning culture, fashion, cars, sports, travel, fitness, business, technology, sex, erotic, science and the scene. The “WIENER” has been designed in an up-to-date layout which not only in Austria is regarded as a graphic yardstick. The “WIENER” can, in comparison to German lifestyle magazines, establish a specific Austrian identity. It maintains perfect relations with all genres in lifestyle journalism: Interviews with depth, reports directly from the event, portraits which create familiarity, techno with background, outstanding pictures. Exceptional stories are presented in the “WIENER” on six to ten pages, a luxury which no other Austrian magazine offers. The “WIENER” with its mix of topics and design is exciting entertainment for its readers and an ideal advertising medium for premium brands for the male market.

www.wiener-online.at

Readers (MA 11/12) 153.000 National Scope (MA 11/12) 2,1 % Printed Copies (Magazines Sales; ÖAK, 1-6/2012) 48.300 Format 210 x 278 mm Circulation 50.000		Published: 11 x a year Coverage: Austria Target Group: 25–49 Founded: 1980